What it comes down to is your taste.
What you like, what pleases you, what you make or would make, pay attention to, love, embrace as good or beautiful or worthy of your time, money, further use of, meditation on, is what you value. You've made a choice from the ones before you. You have exalted some aspect of phenomena, form, for a specific combination of qualities you responded to intellectually and emotionally. (Try and separate them). You've cast you're vote for the world you want.
As Hume argues, taste is a moral issue.
THE EMPEROR OF WYOMING
40"x40", oil on canvas, 2017